Wednesday, March 23, 2011

Indie Review welcomes Lyonel "Kay Kay" Rosemond

Set your reminders and tune in!  See ya Saturday :)

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Born in the Brownsville section of Brooklyn, NY, Lyonel “Kay-Kay” Rosemond was exposed at an early age to a cultural melting pot that would eventually shape his view of life.  He fondly remembers being enamored with the soul singers of the 70’s, which included Marvin Gaye, Al Green and Otis Redding. However, he would soon become entrenched in the hip-hop scene that was beginning to take over during his adolescence. At the time, little did he know that these musical influences would have a great deal to do with the career he ultimately chose as an A&R with Motown/Universal Music Group. During his early years, Lyonel did not expect to pursue a career in music, but rather was more interested in expressing his natural talent and love as an artist. At an early age he decided that he would pursue a career as an artist for his favorite comic book company, Marvel Comics. Lyonel soon enrolled in a school for cartoon illustration and shortly after began receiving requests from friends who needed logos for the companies many of them hoped to form. In 1994, however Lyonel began to see his career path change course after his Uncle Jimmy Henchman Rosemond, who was already well known in music industry circles, and was about to start his own management company, contacted him. Once entering the music industry Lyonel realized that art was not his only talent, as he quickly adapted to the scene and learned what something he feels very few comprehend – most of the artists we love and follow often don’t live the life they portray. It was at this time that Lyonel realized that the music business was in fact business first, and he began to actively increase his contacts. His hard work paid off, he was offered a job to work in the A&R department at the historic record label Motown while he was at Kedar Entertainment.  Since joining the Motown family Lyonel has worked with a bevy of artists including Erykah Badu, Chico DeBarge, Lil’ Wayne, The Temptations and R&B crooner Joe. He feels that his work with Badu was the most special because of the authentic approach she took to developing her music, never rushing to complete a song or forcing a concept. Lyonel has assisted Groove Theory, BeBe Winans, Dwyane Wiggins, The Game, and Raekwon reach key achievements in their music careers. Shakim Compere (Flavor Unit), Steve Rifkin (SRC/Universal), and Monte Lipman (Republic Records) are just a few of the top executives who speak highly of Lyonel. Kay-Kay is currently the A&R at E1/Koch Records.

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